How To Become A Successful Freelancer As A Complete Beginner

She In Business
4 min readSep 4, 2024

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Freelancing has become a powerful career choice for women worldwide. It offers flexibility, independence, and an opportunity to turn passion into profit, all from the comfort of your home. Whether you’re a housewife looking to contribute financially, a working woman seeking more autonomy, or a college student eager to start early, freelancing provides a path tailored just for you. This blog will walk you through the essential steps to becoming a successful freelancer, even if you’re starting from scratch.

How To Become A Successful Freelancer As A Complete Beginner
How To Become A Successful Freelancer As A Complete Beginner

Why Freelancing is Important for Women Entrepreneurs

Freelancing is not just a job; it’s a gateway to entrepreneurship. Here’s why it’s especially important for women:

  • Flexibility: Freelancing allows you to work on your terms, making it perfect for balancing career ambitions with family responsibilities or studies.
  • Empowerment: It offers a platform to leverage your skills and talents, turning them into a thriving business without the need for significant startup capital.
  • Independence: As a freelancer, you’re your own boss. You choose the projects you want to work on and the clients you want to work with.
  • Skill Development: Freelancing provides endless opportunities for learning and skill enhancement, crucial for staying competitive in today’s digital economy.

Also Read- The Importance of Personal Branding For Female Entrepreneurs

Step-by-Step Guide to Starting Your Freelancing Journey

  1. Identify Your Niche and Strengths

Start by assessing your skills, interests, and passions. Are you a talented writer, a skilled graphic designer, or an expert in social media marketing?

Identifying your niche will help you focus your efforts and attract the right clients.

Action Point: List down your top three skills and consider how they can be offered as services online. Research market demand for these services to identify profitable niches.

  1. Build a Strong Online Presence

In the digital age, your online presence is your resume. Create profiles on popular freelancing platforms such as Upwork, Fiverr, or Freelancer. Additionally, build a personal website that showcases your portfolio, services, and client testimonials.

Action Point: Use platforms like WordPress or Wix to create a simple website. Include a portfolio section highlighting your best work and a blog to share your expertise.

  1. Set Competitive and Fair Pricing

Pricing your services correctly is crucial. Research what other freelancers in your niche are charging and set competitive rates. Remember, as a beginner, it might be beneficial to start with lower rates to build your portfolio and attract initial clients.

Action Point: Create a pricing strategy that covers different types of projects (e.g., hourly rates, project-based fees) and is competitive yet fair.

  1. Learn the Art of Self-Marketing

Promoting yourself is key to getting noticed in the freelancing world. Utilize social media platforms such as LinkedIn, Instagram, and Facebook to market your services. Share valuable content related to your niche to establish yourself as an expert.

Action Point: Develop a content calendar for social media where you share tips, insights, and updates about your freelancing journey.

  1. Network and Build Relationships

Networking is a powerful tool for growing your freelancing business. Join online communities, attend webinars, and participate in forums relevant to your niche. Building strong relationships with other freelancers and potential clients can lead to collaborations and referrals.

Action Point: Join at least two online communities or forums where your target clients are active. Engage by answering questions and offering free advice.

  1. Manage Your Finances Wisely

As a freelancer, you are responsible for managing your income, expenses, and taxes. Use financial tools and software to keep track of your earnings and plan for tax season.

Action Point: Set up a simple accounting system using tools like QuickBooks or Google Sheets to track your finances from day one.

Aakanksha Srivastava: Inspiring Journey from Freelancer to Successful CEO

Aakanksha Srivastava started her career journey at a very young age, navigating through different roles before finding her passion in freelancing. She made a bold decision to switch her career path and dive into the world of freelancing, a choice that transformed her life. Today, Aakanksha is the CEO of She in Business, a company dedicated to empowering female entrepreneurs, and the co-founder of The Aspiring CEO, a digital marketing agency.

Her journey didn’t stop there, Aakanksha further trained herself as a business mentor by completing a certification course and becoming a high-income certified coach. She now dedicates her time to helping working and non-working women manage time, overcome stress, and balance work and family life. If you are struggling to start or grow your freelancing career or face challenges balancing life and work, Aakanksha is here to help you navigate those challenges with her mentoring skills.

Schedule a call with Aakanksha Srivastava today to kickstart your journey to success in freelancing and entrepreneurship!

Also Read- The Advantages Of Mentoring Female Entrepreneurs

Conclusion

Becoming a successful freelancer as a complete beginner is entirely possible, and countless women have paved the way to show it can be done. By following these steps and learning from those who have gone before you, like Aakanksha Srivastava, you too can build a thriving freelance business that aligns with your lifestyle and passions. Start today, embrace the journey, and watch yourself grow into a successful freelancer!

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She In Business
She In Business

Written by She In Business

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